Checklist: sales promotions This checklist sets out the different types of sales promotions that your business may wish to use to promote its goods or services. What is a sales promotion? A sales promotion is a marketing device (for example,…
Online and e-mail risks: business briefing This business briefing highlights the risks all employees should be aware of when using e-mail and the internet at work, sending work related e-mails or discussing the workplace on the internet. Reputational risks What…
Changes to the rules on using cookies: business briefing This note is based on guidance issued by the Information Commissioner’s Office (ICO). It sets out how a business should obtain consent from visitors to its website to store or retrieve information…
Franchising: business briefing This business briefing explains what a franchise is and highlights the advantages and disadvantages of franchising a business from the franchisor’s perspective. What is a franchise? A franchise must include a franchisor and at least one franchisee…
Data protection: business briefing This business briefing highlights the key legal obligations a business should consider when dealing with personal data about customers, suppliers, employees and any other individual who may be encountered during the course of business. Penalties for…
This note highlights the key issues a business should consider during contract negotiations. Always take legal advice when negotiating a large or unusual contract. Who is the other party to the contract? What is the reputation of the other party?…
Intellectual property rights: business briefing This business briefing highlights the different types of intellectual property (IP) rights that a business needs to be aware of to ensure that it: Protects what the business creates. Maximises the business’ competitive position. Avoids…
Consumer protection: business briefing This business briefing sets out how a business can comply with its obligations under consumer protection legislation. Unfair commercial practices Consumer protection legislation provides a general prohibition on unfair commercial practices. Misleading acts or omissions A…
Contract negotiations – pitfalls to avoid This business briefing highlights some of the major pitfalls that a business needs to avoid during contract negotiations. Who is negotiating for the other party? Does the person representing the other party have the authority…
