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The current record is held by Michael Strasser who achieved the record in 41 days and 41 minutes meaning that James will need to cycle a mammoth 250km per day. Not only is James trying to achieve a World Record he is also aiming to raise £21,000 for Cancer Research UK.
We would like to send our very best wishes to James and wish him the best of luck. Hopefully our sponsorship goes some way in to helping him achieve this amazing feat.